How I Became Hettie Jones with Two Secondary Sources… Free Essays

How I Became Hettie Jones. The skin shade of an individual used to be a major issue in America, which seemed to have been settled; be that as it may, it is as yet a major issue today. Despite the fact that there is no longer subjection, various individuals keep on acting in a bigot design. We will compose a custom paper test on How I Became Hettie Jones with Two Secondary Sources†¦ or then again any comparative theme just for you Request Now They pass on these contemplations of partiality and prejudice to their kids, who at that point give it to their kids, etc, consequently it turns out to be amazingly hard to forestall it. Bias is a negative sentiment or feeling shaped already or without information, thought, or reason. There are as yet various generalizations that can be related with a person’s skin shading. Generalizations are viewed as epitomizing or complying with a set picture or type. Be that as it may, there isn't just preference towards the dark network, yet additionally a partiality against the white network. Hettie Jones recounts to a mind-blowing account as an unpredictable lady during the 50s and 60s, battling to discover her place and job on the planet in New York City during the Beat age. She was initially conceived as Hettie Cohen. This changed in the wake of meeting a kindred representative bound to turn into her life partner. She realized that their sentiment would cause analysis and inconvenience with certain individuals, as any interracial sentiments with â€Å"Negros† would at that point. He just had an excessive amount of going for him, being a â€Å"warm, clever, voluble, delicate, fiercely eager, remarkably confident†¦Ã¢â‚¬  Hettie became pregnant twice, one youngster prematurely ended, the other she kept as the two marry. Both of their folks were essentially grief stricken to catch wind of them being together. At last in any case, the Jones family gave Hettie acknowledgment, inviting a white little girl in-law to the family. With respect to Hettie Jones, she didn't see herself as white, since she didn’t recognize what that implied in any case which is the explanation that caused her to wed an individual of color regardless of whether everyone around her gave her peculiar looks. She cited â€Å" For being somebody these individuals couldn't impact, or hold, excuse me, however this is America†¦.. Here and there you need to go out and about. †(62). In any case, after their first significant battle, during which Roi slaps her, Hettie notes, â€Å"Do you see race in this? Have you overlooked? It would deteriorate. † Many years and two youngsters later, it does: affected by the Black Power development, Roi becomes progressively undecided about the reality of his wife’s race, at long last declining to take her to the opening of his play, Dutchman. The marriage, reflecting the occasions, breaks up; as Jones notes: â€Å"It fit right in with dissolving dark white political partnerships. † In Andrew Hacker’s book, Two Nations:Black and White, Separate, Hostile, Unequal. Programmer contends that blacks and whites live in two distinct universes. Programmer accepts that race assumes a bigger job in America than it does anyplace else on the planet. The title has numerous sources and hints a portion of the ends he makes in the book. The â€Å"Two Nations†being talked about are the White country and the African-American (Black) country. It has been said commonly in history that the two significant races in this nation have been isolated, threatening and inconsistent. This book is Hacker’s conclusion with respect to the genuine components of race and how it controls lives and partitions society. The joining issue was brought up in the section of the book: Being Black in America. In thischapter, the creator attempts to depict in detail what an African-American experiences and needs to manage just due to the shade of his/her skin. Programmer represents how individuals of color feel they are taken a gander at and rewarded by white America. He appears to truly need to worry to white individuals that they should attempt to see things from a dark point of view. He needs whites to attempt to envision what it resembles to have a shame joined to you as a result of the shade of your skin. He discusses issues that run from lodging, to police, to their family structure, to barefaced separation, to clarifying and shield themselves (and now and again all blacks by and large) mentally to white individuals. The most effective method to refer to How I Became Hettie Jones with Two Secondary Sources†¦, Papers

Touch N Go free essay sample

Affirmation Before beginning my task , I might want to thank my instructor , for all his productive techniques for training which assist me with showing signs of improvement knowledge of the subject. I might likewise want to express gratitude toward Mr. Joseph for his quieting impact and his benevolent useful tidbits because of which I finished my task effortlessly. I would likewise be greatful to my folks and companions with whom I have experienced various encounters which I will share underneath. Contact n Go Company Contact n Go is a cashless installment strategy, produced for accommodation of clients as you don’t need to convey a great deal of money with you. It resembles an electronic tote that can be utilized at all parkways, chose stopping territories, malls , LRT’s , KTM’s and Monorail’s in Malaysia. The card utilizes Contactless Smartcard Technology,which is pre-stacked with electronic money , which can be reloaded at cost squares, train stations , mechanized teller machines(ATM’s), money store machines , petroleum booths and at approved outsider outlets, going from RM20 to RM500. Contact n Go goes about as an impetus, improving the speed of paying for lower division esteem yet having higher recurrence exchanges. It is exceptionally advantageous as there is not, at this point any need to remain in long paths for any exchanges. Investigating the creation of Touch n Go card, we can think over into its course of events given underneath: Touch n Go was the driving force of Teras Teknologi Sdn Bhd and proprietor by Rangkaian Segar Sdn Bhd. The first TnG framework was put introduced on Jalan Pahang Toll square on 18 walk 1997 and was quickly stretched out to Jalan Cheras and East West connection Toll court on fifteenth April 1997. By fifteenth November 1998, TnG framework was completely actualized all through 848 km north-south interstate of Malaysia, making it one of the world’s longest single stretch of turnpike electronic cost installment framework. The official dispatch was done at Sungai Dua cost square and was directed by the executive of Rangkaian Segar Sdn Bhd, Datuk Dr. Ramli Mohammad. The various classes of TnG cards that have been made for the comfort of its clients are: 1. Prepaid Standard Card-A standard card accessible for grown-up admissions for CTS, Local Railway Modes and Standard class Vehicles having 2 axles with 3 or 4 wheels. . Post-paid Cards: a. Armada Xs Card-Its fundamental reason for existing is paying for cost. Subtleties like Company Name, Vehicle enlistment Number and Vehicle Class are imprinted on the card having favorable circumstances like simple reloading, vehicle adaptability, cashless productivity and so on b. Business Xs Card-It is a post paid card for Corporate Users, joined with various offers and bundles for the very good quality business and corporate organizations. It has favorable circumstances like cashless stopping offices, bother free reloading, web based checking productivity and so on . Auto Reload card: c. Punch Card-TnG Zing is a friend card (has the functioning as a standard card), yet is connected to Visa,MaterCard and American Express Card gave by the partaking banks in Malaysia . the second parity falls beneath RM 50 , an auto trigger reload of RM 100 is done in the card which will be dashed into the Visa in addition to RM 2 as auto reload charge each time reload is finished. Punch Card is as of now offered by following banks: 1. May bank 2. Hong Leong Bank 3. Age Bank 4. Affin Bank 5. MBF bank 6. Age Credit Service The 5 parts of Information Processing System that can best depict the tasks of Touch n Go are talked about as follows: 1. Information: Input is the term indicating â€Å"Either a passage or changes which are embedded into a framework, in this manner initiating/altering a procedure. † The Inputs made when handling a solicitation for a touch n go card are: a. Individual Information: All close to home subtleties of the TnG card holder required to stay in contact with individual are entered in framework for future dealings. b. Card Category: The sort of card picked by the TnG holder and card ID are embedded into their own records to track the spots and time the card has been utilized. c. Credit/Debit Amount: The sum, according to the class of card I. e. Paid ahead of time or Post Paid is credited or charged into the record for it to be utilized for the different purposes it very well may be utilized for. 2. Procedure: a. Road/Highway Toll squares: A touch n go card works effectively just as inactively. An Active sensitive card is utilized as vehicle clients â€Å"touch in† before entering the freeways at particular cost courts and â€Å"touch out† at leave cost square. The cost passages are charged based on separation among section and leave cost courts. Card clients ought to guarantee that the card ought to have more than RM 2 preceding â€Å"Touch in†, in any case the framework won't work. On the off chance that , for example card balance is not as much as measure of cost admission , the leave installment balance after deducted card parity ought to be paid with money at â€Å"LORONG TUNAI LANES†. A portion of the roadways that utilization this framework are: 1. North-South Expressway(PLUS) 2. North-South Expressway Central Link(ELITE) 3. East coast road . Senai Desaru road n some more.. A Passive Touch n Go utilized is as â€Å"SMART TAG. † SMART TAG or TAG on board on unit is an augmentation of Touch n Go which permits its clients to embed the card into a peruser gadget previously introduced in the vehicle for a completely programmed and bother free installment at cost courts. As the Smart Tag gets in the scope of the radio recurrence of the cost court , a procedure begins where the sum is consequently deducted from the card without wanting to stop the vehicle. The cost admission is deducted and the parity sum is consequently shown on the cost counter, making the entire strategy a smooth procedure. b. Open Transportation: A Touch n Go card is utilized as an incorporated ticket in the Public Transportation in Kuala Lumpur. Starting at now, 2 organizations have incorporated this innovation into their framework: RAPID: Rapid KL Rail Rapid KL Bus KTM Komuter KL Monorail c. Stopping framework: With the progression of time and an ever increasing number of individuals now mindful of this innovation, Touch n Go framework has now been introduced into many Parking frameworks. This thus diminishes the chance of human blunder, making the procedure of cash assortment increasingly productive and consistent as while entering and leaving, with the utilization of TnG card, sum will be deducted naturally according to the quantity of hours the vehicle has been left for. Contact n Go Parking Kiosk 3. Yield: Output is the term signifying â€Å"Either an exit or changes which leave a framework, accordingly actuating or adjusting a procedure. † Regarding the Touch n Go framework, the data used to choose the result will depend on the utilization of the TnG card. The data required can be diverse for various cases: a. Turnpike Toll Plazas: Here, the separation between the beginning and closure cost square chooses the sum that must be deducted from the Card and in the wake of deducting the sum, the parity left in the card is shown on the little screen at the cost court path. b. Open Transport: For the open vehicle, the data required for knowing the yield I. e. the parity is the separation of the last goal from the source. c. Parking areas: The quantity of hours for which a vehicle is left at a parking garage helps in choosing the sum that should be charged, which can be known as the client â€Å"touches in† while entering a parking garage and keeping in mind that â€Å"touching out† the span can be consequently discovered and thus deducting that sum from the user’s TnG card. 4. Capacity : Storage is a significant zone as it a spot where one can cross check any dealings,data or records incase of any issues, botch and so forth. Most definitely, all the data’s and data that are put away are: a. Individual subtleties of all the TnG card holders. b. Sort of card being utilized by the card holders. c. Measure of reload being done and the spot from where it is being done to keep a check on the off chance that it is from an approved spot. d. All the exchanges I. e. where the card is being utilized, sum utilized and balance left and so forth. If there should be an occurrence of the card being lost, it very well may be simpler to follow back the card with assistance of these subtleties. All the exchanges with respect to sum being utilized, reloading, refreshing the parity and so on. Is done at CCHS I. e. Focal Clearing House System. All the information is kept in the database focus of the organization which isn't revealed to support its clients. 5. Correspondence: A correspondence framework is an approach to drive data/information from one spot to the next with/without being in contact between the 2 things. In Touch n Go framework, there are 2 different ways of Communication: 1. Dynamic Communication 2. Latent Communication Active Communication: In dynamic correspondence for TnG card, a physical contact is made by the card to the framework introduced on the cost squares, where the user’s â€Å"touch in† and â€Å"touch out†, Public vehicle, leaving places and so on.

Paper Writing Tips

Paper Writing TipsChoosing the best paper writing tip is an essential skill to have when it comes to writing an essay, newspaper article or report. There are so many different styles of writing, it can be hard to know what you should write and how you should write it. The question is what's the best style for me? In this article I will discuss a few tips on how to choose the best paper writing tip for you.First, it is important to keep in mind that each paper writing tip is different and should be written according to that style. Some will be more formal and for example, academic papers will be more formal and will have lots of research material, while a short story will be less formal and will not require as much research. Papers can be written either for formal or informal, some people prefer one over the other.A paper writing tip is something that will be required for a certain type of paper. For example, a scholarly paper will require a lot of research and a different paper writi ng tip than a short story. There are tons of different styles, so it will be necessary to know which paper writing tip is appropriate for the type of paper you are writing.There are tons of paper writing tips that can be found online. I find that most are unoriginal and just put the same basic information across. That is why I found that a few tips are a better choice to read. If you are serious about learning how to write a paper or an essay, then find someone who is a professional writer and read their tips.A paper writing tip that is very interesting is to spend some time doing research about what you want to write. Spend some time in the library reading books about the topic you are writing about. You may also want to read other articles, blogs, and other pieces that have been written about the topic you are going to write about.Another paper writing tip is to really think about the type of information you are trying to convey and how you can make that message clear to the reade r. You want to make sure that all of your sources are properly referenced, as well as your essay length.I like to think of paper writing tips as 'keys to success' rather than 'rules' for writing, but if you are serious about getting better at this skill then this may be a great way to start. If you cannot even think of a paper writing tip for yourself, then maybe you should consider hiring a professional writer to do it for you. This will not only give you the best chance of being accepted into any school, but it also will be a great tool for training and learning how to write a paper.As you can see, there are tons of paper writing tips out there, but I believe the best paper writing tip is to keep researching and find the ones that best fit your style. The same goes for college students, grad students, and anyone who are beginning to write an essay.

Essay about What it Really Means to be Noble in the...

The franklins tale raises issues about what it really means to be noble Consider how this tale forms an examination of the values that held medieval society together and how this is subtly questioned by Chaucer. INTRODUCTION Chaucer raised many questions through the Canterbury Tales dealing with events of the time including marriage, a woman’s place in the world and changing attitudes. In the Franklins tale the most prominent issue he raises is to deal with what it means to be noble. Chaucer is questioning the social class system throughout England in Medieval society and raises many questions for the reader about it. To be a noble in Chaucer’s time you had to be born into nobility. To be a noble meant you were able to†¦show more content†¦The Franklin is not aristocratic, but rather a member of a newly emerging class of landowners who aspire to the aristocracy, but are not high born. It is evident the Franklin would like to be a real knight. Chaucer shows this by choosing to make the Franklin rather self conscious and insecure. It becomes clear that the Franklin is obsessive by the notion of gentillesses. As the prologue begins the Franklin apologies for the fact that he is uneducated and a plain speaking man who is unaccustomed in the art of public speaking. However, I believe this to be a pun. It is a contradiction and he is just toying with the so called nobles. The Franklin actually displays extensive learning in the introduction, citing numerous classical references. The Franklin effusively praises the squires’ scholarship and affected language. This is also another sly joke, because although the squire can go on to be a noble and have gentille qualities, his tale is bogged down in rhetoric language. The Franklin knows he is mastered in the art of speech and rhetoric language and this is. Another indication as to how Chaucer feels that gentillesse should be acquired rather than heredited. Marriage is another major theme throughout the Franklins tale. During the middle ages many changes were taking place. For example in 1388 while Chaucer was working on the tales, a change occurred in the way that Christianity was perceived and practiced. When John Wycliffe,Show MoreRelatedThe Wife of Bath from Geoffrey Chaucers Canterbury Tales Essay592 Words   |  3 PagesChaucers Canterbury Tales In Geoffrey Chaucer’s The Canterbury Tales, a collection of tales is presented during a pilgrimage to Canterbury Cathedral. The pilgrims on the journey are from divergent economic and social backgrounds but they have all amalgamated to visit the shrine of Saint Thomas. Chaucer uses each pilgrim to tell a tale which portrays an arduous medieval society. The values, morals and social structures of the society can be examined through the fictitious tales, unravellingRead MoreEssay on the Knights Tale1622 Words   |  7 PagesQuestions The Knights Tale. 1. Do you admire Palamon and Arcite for sacrificing everything, including their friendship, to pursue Emily? Or, like Theseus, do you think its sort of stupid? 2. Are Palamon and Arcite two different characters, or the same character in two different bodies? 3. Why is Emily the only character whose prayer to the gods is not granted. The Canterbury Tales: The Knights Tale Theme of love and order that is combined The Knights Tale shows what happens when the rulesRead More Canterbury Tales - Comparison of the Millers Tale and the Knights Tale1638 Words   |  7 PagesA Comparison of the Millers Tale and the Knights Tale  Ã‚  Ã‚     Ã‚  Ã‚   It is common when considering The Canterbury Tales to discuss how some tales seem designed to emphasise the themes of others. Two such tales are the Millers Tale2 and the Knights Tale3. At first glance these two tales seem an incongruous pairing. The Knights Tale is told by an eminent person, is an historical romance which barely escapes a tragic ending, and its themes are universal: the relationship of individuals to providenceRead MoreCharacter Satire in Chaucers Canterbury Tales2302 Words   |  10 PagesSatire of the Knight in Prologue and Knights Tale Satire. Satire is a biting literary tool, one that Geoffery Chaucer used liberally when he wrote his Canterbury Tales. Websters New World Dictionary says that satire is the use of ridicule, sarcasm, etc. to attack vices, follies, etc. Using that definition, I think that all of the pilgrims in the Canterbury Tales are satirized to some extent; some of the satirizations are more subtle than others. The Knight is one of the pilgrimsRead MoreSatire of the Knight in the Prologue and Knights Tale of The Canterbury Tales2192 Words   |  9 Pageswrote his Canterbury Tales. Websters New World Dictionary says that satire is the use of ridicule, sarcasm, etc. to attack vices, follies, etc. Using that definition, I think that all of the pilgrims in the Canterbury Tales are satirized to some extent; some of the satirizations are more subtle than others. The Knight is one of the pilgrims that is more subtly satirized. Chaucer satirizes knights and chivalry in two different ways: in the prologue and in the Knights Tale. The firstRead MoreGeoffrey Chaucer s Bath And The Miller s Tale Essay1553 Words   |  7 Pagesof The Canterbury Tales, writes these stories to express a variety of themes and lessons. One of these themes is the fidelity or loyalty in marriages during the late thirteen hundreds. Chaucer uses a collection of pilgrims and their tales to portray the main types of marriage during this time. These views are narrowed down to three main types and they are the feminine view, the courtly view, and the common or fabliaux view. These main types are seen in The Wife of Bath’s Prologue and Tale, The Franklin’sRead MoreEpic Hero In Beowulf1134 Words   |  5 PagesWhat is a hero? The technical, dictionary definition of a hero according to the EOD (English Oxford Dictionary) is â€Å"a person who is admired for their courage, outstanding achievements, and noble qualities† ( â€Å"Hero†). While this seems like a fairly reasonable definition, do all heroes possess all of these qualities? During the medieval times, stories were told of knights and of fierce warriors who all became heroes for defeating beasts, going on grand adventures, and fighting for love. But were theyRead MoreSpeech About The Wife Of Canterbury Tales828 Words   |  4 Pageslistening to all of your tales while we were at it. All of us come from different backgrounds and social standing, and that’s what makes your own tales so interesting! Tonight, as we gather around the fireplace, I shall declare who intrigued me the most with your tale. The winner shall be given a big prize — a hot delicious meal prepared by our talent chef. During our journey to Canterbury, we’ve heard different tales ranging from tragedies to comedies. We’ve also heard many tales that we could learnRead More Chaucers The Franklins Tale from the Canterbury Tales2211 Words   |  9 PagesChaucers The Franklins Tale from the Canterbury Tales The Franklin’s Tale, one of the many stories comprising the Canterbury Tales, is one of Chaucer’s most celebrated and most contradictory works. This tale set in medieval Brittany narrates the uncanny marriage of the knight Arveragus and his lady Dorigen. This unlikely union was based on mutual trust, love and truthfulness and knew neither the rule of the lady that was typical of courtly love, nor the domination by the husband that was expectedRead MoreCanterbury Tales and Religion2386 Words   |  10 PagesGilbert Ruiz Great Texts Dr. Coleman Fannin Essay 3 Satirizing the Greed of the Holy Church â€Å"The Canterbury Tales† was written during a time of religious unrest. Corruption and greed infiltrated the Church beyond the point of correction. Chaucer would have been well aware of these issues growing up as a diplomat in fourteenth century England. His familiarity of the systems and interactions between high-ranking officials in the court and the church make him a reputable source of criticism

Biography of Alexander Graham Bell, Inventor

Alexander Graham Bell (March 3, 1847–August 2, 1922) invented the telephone in 1876 when he was just 29 years old. Soon after, he formed the Bell Telephone Company. Bell could have easily been content with the success of his invention. His many laboratory notebooks demonstrate, however, that he was driven by a genuine and rare intellectual curiosity that kept him regularly searching, striving, and always wanting to learn more and to create.   He would continue to test out new ideas throughout a long and productive life. This included exploring the realm of communications as well as engaging in a wide variety of scientific pursuits that involved kites, airplanes, tetrahedral structures, sheep-breeding, artificial respiration, desalinization, water distillation, and even hydrofoils. Fast Facts: Alexander Graham Bell Known For: Inventing the telephoneBorn: March 3, 1847 in Edinburgh, ScotlandParents: Alexander Melville Bell, Eliza Grace Symonds BellDied: August 2, 1922 in  Nova Scotia, CanadaEducation: University of Edinburgh (1864), University College London (1868)Publications: A founding member of the  National Geographic Society, he helped launce Science magazineAwards and Honors: Albert Medal (1902), John Fritz Medal (1907), Elliott Cresson Medal (1912)Spouse: Mabel Hubbard  (m.  1877–1922)Children: Elsie May, Marian Hubbard, Edward, RobertNotable Quote: The inventor looks upon the world and is not contented with things as they are. He wants to improve whatever he sees, he wants to benefit the world; he is haunted by an idea. The spirit of invention possesses him, seeking materialization. Early Life Bell was born on March 3, 1847, to Alexander Melville and Eliza Symonds  in Edinburgh, Scotland. He was immersed in the study of sound from the beginning. His father, uncle, and grandfather were authorities on elocution and speech therapy for the deaf. It was understood that Bell would follow in the family footsteps after finishing college. However, after Bells two other brothers died of tuberculosis, Bell and his parents decided to immigrate to Canada in 1870. After a brief period living in Ontario, the Bells moved to Boston, where they established speech-therapy practices specializing in teaching deaf children to speak. One of Alexander Graham Bells pupils was a young Helen Keller, who when they met was not only blind and deaf but also unable to speak. In 1872, Bell met Boston attorney Gardiner Greene Hubbard, who would become one of his financial backers and his father-in-law. Bell began to court Hubbards daughter, Mabel, in 1873. They married in 1877. From Telegraph to Telephone The telegraph and telephone are both wire-based electrical systems, and Bells success with the telephone came as a direct result of his attempts to improve the telegraph. When he began experimenting with electrical signals, the telegraph had been an established means of communication for some 30 years. Although a highly successful system, the telegraph was basically limited to receiving and sending one message at a time. Bells extensive knowledge of the nature of sound and his understanding of music enabled him to conjecture the possibility of transmitting multiple messages over the same wire at the same time. Although the idea of a multiple telegraph had been in existence for some time, no one had been able to fabricate one—until Bell. His harmonic telegraph was based on the principle that several notes could be sent simultaneously along the same wire if the notes or signals differed in pitch. Talk With Electricity By October 1874, Bells research had progressed to the extent that he could inform his future father-in-law about the possibility of a multiple telegraph. Hubbard, who resented the absolute control then exerted by the Western Union Telegraph Company, instantly saw the potential for breaking such a monopoly and gave Bell the financial backing he needed. Bell proceeded with his work on the multiple telegraph, but he did not tell Hubbard that he and Thomas Watson, a young electrician whose services he had enlisted, were also developing a device that would transmit speech electrically. While Watson worked on the harmonic telegraph at the insistent urging of Hubbard and other backers, Bell secretly met in March 1875 with Joseph Henry, the respected director of the Smithsonian Institution, who listened to Bells ideas for a telephone and offered encouraging words. Spurred on by Henrys positive opinion, Bell and Watson continued their work. By June 1875, the goal of creating a device that would transmit speech electrically was about to be realized. They had proven that different tones would vary the strength of an electric current in a wire. To achieve success, they needed only to build a working transmitter with a membrane capable of varying electronic currents and a receiver that would reproduce these variations in audible frequencies. Mr. Watson, Come Here On June 2, 1875, while experimenting with his harmonic telegraph, Bell and Watson discovered that sound could be transmitted over a wire. It was a completely accidental discovery. Watson was trying to loosen a reed that had been wound around a transmitter when he plucked it by accident. The vibration produced by that gesture traveled along the wire into a second device in the other room where Bell was working. The twang Bell heard was all the inspiration that he and Watson needed to accelerate their work. They continued to work into the next year. Bell recounted the critical moment in his journal:   I then shouted into M [the mouthpiece] the following sentence: Mr. Watson, come here—I want to see you. To my delight, he came and declared that he had heard and understood what I said. Other Inventions Alexander Graham Bells curiosity also led him to speculate on the nature of heredity, initially among the deaf and later with sheep born with genetic mutations. He conducted sheep-breeding experiments at his estate to see if he can increase the numbers of twin and triplet births.   In other instances, it drove him to try to come up with novel solutions on the spot whenever problems arose. In 1881, he hastily constructed a metal detector as a way to try and locate a bullet lodged in President James Garfield after an assassination attempt. He would later improve this and produced a device called a telephone probe, which would make a telephone receiver click when it touched metal. And when Bells newborn son, Edward, died from respiratory problems, he responded by designing a metal vacuum jacket that would facilitate breathing. The apparatus was a forerunner of the iron lung used in the 1950s to aid polio victims. Other ideas he dabbled in included inventing the audiometer to detect minor hearing problems and conducting experiments with what today are called energy recycling and alternative fuels. Bell also worked on methods of removing salt from seawater. Flight Technology These interests may be considered minor activities compared to the time and effort he put into making advances in flight technology. By the 1890s, Bell had begun experimenting with propellers and kites, which led him to apply the concept of the tetrahedron (a solid figure with four triangular faces) to kite design as well as to create a new form of architecture.   In 1907, four years after the Wright Brothers first flew at Kitty Hawk, Bell formed the Aerial Experiment Association with Glenn Curtiss, William Casey Baldwin, Thomas Selfridge, and J.A.D. McCurdy, four young engineers with the common goal of creating airborne vehicles. By 1909, the group had produced four powered aircraft, the best of which, the Silver Dart, made a successful powered flight in Canada on February 23, 1909. Later Years and Death Bell spent the last decade of his life improving hydrofoil designs. In 1919, he and Casey Baldwin built a hydrofoil that set a world water-speed record that was not broken until 1963. Months before he died, Bell told a reporter, There cannot be mental atrophy in any person who continues to observe, to remember what he observes, and to seek answers for his unceasing hows and whys about things. Bell died on Aug. 2, 1922,  at his estate in Nova Scotia, Canada. Other Works and Legacy Although working with the deaf would remain Bells principal source of income, he continued to pursue his own studies of sound throughout his life. Bells unceasing scientific curiosity led to the  invention of the photophone, a device that allowed for the transmission of sound on a beam of light. Despite being known for his invention of the telephone, Bell regarded the photophone as the greatest invention I have ever made; greater than the telephone. The invention set the foundation upon which todays laser and fiber optic communication systems are founded, though it would take the development of several modern technologies to fully capitalize on this breakthrough. With the enormous technical and financial success of his telephone invention, Bells future was secure enough so that he could devote himself to other scientific interests. For example, in 1881, he used the $10,000 award for winning Frances Volta Prize to set up the Volta Laboratory in Washington, D.C. A believer in scientific teamwork, Bell worked with two associates: his cousin Chichester Bell and Charles Sumner Tainter, at the Volta Laboratory. Their experiments produced such major improvements in Thomas Edisons phonograph that it became commercially viable. After his first visit to Nova Scotia in 1885, Bell set up another laboratory there at his estate Beinn Bhreagh (pronounced Ben Vreeah), near Baddeck, where he would assemble other teams of bright young engineers to pursue new and exciting ideas heading into the future. Sources Vanderbilt, Tom. â€Å"A Brief History of the Telephone, From Alexander Graham Bell to the iPhone.†Ã‚  Slate Magazine, Slate, 15 May 2012.â€Å"The History of the Telephone.†Ã‚  Google Books.infoundiscoveredscotland.co.uk, Undiscovered Scotland: â€Å"Undiscovered Scotland: Alexander Graham Bell.†Ã‚  Scotfax: Religion in Scotland on Undiscovered Scotland.A Century of Lawmaking for a New Nation: U.S. Congressional Documents and Debates, 1774 - 1875: The Alexander Graham Bell Family Papers. Charles Magnus. Biography of Alexander Graham Bell, Inventor Alexander Graham Bell (March 3, 1847–August 2, 1922) invented the telephone in 1876 when he was just 29 years old. Soon after, he formed the Bell Telephone Company. Bell could have easily been content with the success of his invention. His many laboratory notebooks demonstrate, however, that he was driven by a genuine and rare intellectual curiosity that kept him regularly searching, striving, and always wanting to learn more and to create.   He would continue to test out new ideas throughout a long and productive life. This included exploring the realm of communications as well as engaging in a wide variety of scientific pursuits that involved kites, airplanes, tetrahedral structures, sheep-breeding, artificial respiration, desalinization, water distillation, and even hydrofoils. Fast Facts: Alexander Graham Bell Known For: Inventing the telephoneBorn: March 3, 1847 in Edinburgh, ScotlandParents: Alexander Melville Bell, Eliza Grace Symonds BellDied: August 2, 1922 in  Nova Scotia, CanadaEducation: University of Edinburgh (1864), University College London (1868)Publications: A founding member of the  National Geographic Society, he helped launce Science magazineAwards and Honors: Albert Medal (1902), John Fritz Medal (1907), Elliott Cresson Medal (1912)Spouse: Mabel Hubbard  (m.  1877–1922)Children: Elsie May, Marian Hubbard, Edward, RobertNotable Quote: The inventor looks upon the world and is not contented with things as they are. He wants to improve whatever he sees, he wants to benefit the world; he is haunted by an idea. The spirit of invention possesses him, seeking materialization. Early Life Bell was born on March 3, 1847, to Alexander Melville and Eliza Symonds  in Edinburgh, Scotland. He was immersed in the study of sound from the beginning. His father, uncle, and grandfather were authorities on elocution and speech therapy for the deaf. It was understood that Bell would follow in the family footsteps after finishing college. However, after Bells two other brothers died of tuberculosis, Bell and his parents decided to immigrate to Canada in 1870. After a brief period living in Ontario, the Bells moved to Boston, where they established speech-therapy practices specializing in teaching deaf children to speak. One of Alexander Graham Bells pupils was a young Helen Keller, who when they met was not only blind and deaf but also unable to speak. In 1872, Bell met Boston attorney Gardiner Greene Hubbard, who would become one of his financial backers and his father-in-law. Bell began to court Hubbards daughter, Mabel, in 1873. They married in 1877. From Telegraph to Telephone The telegraph and telephone are both wire-based electrical systems, and Bells success with the telephone came as a direct result of his attempts to improve the telegraph. When he began experimenting with electrical signals, the telegraph had been an established means of communication for some 30 years. Although a highly successful system, the telegraph was basically limited to receiving and sending one message at a time. Bells extensive knowledge of the nature of sound and his understanding of music enabled him to conjecture the possibility of transmitting multiple messages over the same wire at the same time. Although the idea of a multiple telegraph had been in existence for some time, no one had been able to fabricate one—until Bell. His harmonic telegraph was based on the principle that several notes could be sent simultaneously along the same wire if the notes or signals differed in pitch. Talk With Electricity By October 1874, Bells research had progressed to the extent that he could inform his future father-in-law about the possibility of a multiple telegraph. Hubbard, who resented the absolute control then exerted by the Western Union Telegraph Company, instantly saw the potential for breaking such a monopoly and gave Bell the financial backing he needed. Bell proceeded with his work on the multiple telegraph, but he did not tell Hubbard that he and Thomas Watson, a young electrician whose services he had enlisted, were also developing a device that would transmit speech electrically. While Watson worked on the harmonic telegraph at the insistent urging of Hubbard and other backers, Bell secretly met in March 1875 with Joseph Henry, the respected director of the Smithsonian Institution, who listened to Bells ideas for a telephone and offered encouraging words. Spurred on by Henrys positive opinion, Bell and Watson continued their work. By June 1875, the goal of creating a device that would transmit speech electrically was about to be realized. They had proven that different tones would vary the strength of an electric current in a wire. To achieve success, they needed only to build a working transmitter with a membrane capable of varying electronic currents and a receiver that would reproduce these variations in audible frequencies. Mr. Watson, Come Here On June 2, 1875, while experimenting with his harmonic telegraph, Bell and Watson discovered that sound could be transmitted over a wire. It was a completely accidental discovery. Watson was trying to loosen a reed that had been wound around a transmitter when he plucked it by accident. The vibration produced by that gesture traveled along the wire into a second device in the other room where Bell was working. The twang Bell heard was all the inspiration that he and Watson needed to accelerate their work. They continued to work into the next year. Bell recounted the critical moment in his journal:   I then shouted into M [the mouthpiece] the following sentence: Mr. Watson, come here—I want to see you. To my delight, he came and declared that he had heard and understood what I said. Other Inventions Alexander Graham Bells curiosity also led him to speculate on the nature of heredity, initially among the deaf and later with sheep born with genetic mutations. He conducted sheep-breeding experiments at his estate to see if he can increase the numbers of twin and triplet births.   In other instances, it drove him to try to come up with novel solutions on the spot whenever problems arose. In 1881, he hastily constructed a metal detector as a way to try and locate a bullet lodged in President James Garfield after an assassination attempt. He would later improve this and produced a device called a telephone probe, which would make a telephone receiver click when it touched metal. And when Bells newborn son, Edward, died from respiratory problems, he responded by designing a metal vacuum jacket that would facilitate breathing. The apparatus was a forerunner of the iron lung used in the 1950s to aid polio victims. Other ideas he dabbled in included inventing the audiometer to detect minor hearing problems and conducting experiments with what today are called energy recycling and alternative fuels. Bell also worked on methods of removing salt from seawater. Flight Technology These interests may be considered minor activities compared to the time and effort he put into making advances in flight technology. By the 1890s, Bell had begun experimenting with propellers and kites, which led him to apply the concept of the tetrahedron (a solid figure with four triangular faces) to kite design as well as to create a new form of architecture.   In 1907, four years after the Wright Brothers first flew at Kitty Hawk, Bell formed the Aerial Experiment Association with Glenn Curtiss, William Casey Baldwin, Thomas Selfridge, and J.A.D. McCurdy, four young engineers with the common goal of creating airborne vehicles. By 1909, the group had produced four powered aircraft, the best of which, the Silver Dart, made a successful powered flight in Canada on February 23, 1909. Later Years and Death Bell spent the last decade of his life improving hydrofoil designs. In 1919, he and Casey Baldwin built a hydrofoil that set a world water-speed record that was not broken until 1963. Months before he died, Bell told a reporter, There cannot be mental atrophy in any person who continues to observe, to remember what he observes, and to seek answers for his unceasing hows and whys about things. Bell died on Aug. 2, 1922,  at his estate in Nova Scotia, Canada. Other Works and Legacy Although working with the deaf would remain Bells principal source of income, he continued to pursue his own studies of sound throughout his life. Bells unceasing scientific curiosity led to the  invention of the photophone, a device that allowed for the transmission of sound on a beam of light. Despite being known for his invention of the telephone, Bell regarded the photophone as the greatest invention I have ever made; greater than the telephone. The invention set the foundation upon which todays laser and fiber optic communication systems are founded, though it would take the development of several modern technologies to fully capitalize on this breakthrough. With the enormous technical and financial success of his telephone invention, Bells future was secure enough so that he could devote himself to other scientific interests. For example, in 1881, he used the $10,000 award for winning Frances Volta Prize to set up the Volta Laboratory in Washington, D.C. A believer in scientific teamwork, Bell worked with two associates: his cousin Chichester Bell and Charles Sumner Tainter, at the Volta Laboratory. Their experiments produced such major improvements in Thomas Edisons phonograph that it became commercially viable. After his first visit to Nova Scotia in 1885, Bell set up another laboratory there at his estate Beinn Bhreagh (pronounced Ben Vreeah), near Baddeck, where he would assemble other teams of bright young engineers to pursue new and exciting ideas heading into the future. Sources Vanderbilt, Tom. â€Å"A Brief History of the Telephone, From Alexander Graham Bell to the iPhone.†Ã‚  Slate Magazine, Slate, 15 May 2012.â€Å"The History of the Telephone.†Ã‚  Google Books.infoundiscoveredscotland.co.uk, Undiscovered Scotland: â€Å"Undiscovered Scotland: Alexander Graham Bell.†Ã‚  Scotfax: Religion in Scotland on Undiscovered Scotland.A Century of Lawmaking for a New Nation: U.S. Congressional Documents and Debates, 1774 - 1875: The Alexander Graham Bell Family Papers. Charles Magnus.

Essay on Shintoism and Buddhism - 1210 Words

Shintoism and Buddhism The Japanese religions, including Shintosim and Buddhism, are rich and complex, and it contains many condradictory trends which may puzzle a Westerner. In the center of the tradition is Shinto, the natural religion of Japan. Also in the center is Buddhism, the Indian religion that was brought to Japan in the sixth century from Korea and China. Throughout the history of Japan, it has been these two religions that have contributed most to the Japanese understanding of themselves and their surroundings, and also to many important events. Shinto, meaning the way of the gods, is the indigenous faith of the Japanese people. It began around 2,500-3,000 years ago. It has thirteen sects, each with a†¦show more content†¦These shrines are usually simple buildings surrounded by trees. Here is an example of one: Before they would arrive at the shrines, the Shintoists would purify themselves by washing their hands and rinsing their mouth. They will bow twice deeply, clap their hands twice, bow once more and then, they would offer gifts, such as food, to the Kami. Then, they say a short prayer. The prayer usually urges the Kami to withhold bad weather. The people did not want bad weather, because it would destroy their crop. Shintoists also pray for good fortune and to avoid evil spirits, especially before a special event, such as the opening of a business, a test or exam in school, or something else that is important. They will then offer the Kami a choice offering if the crop is spared. But the Japanese do not fear the Kami. The Buddhist rituals are performed by Shinto priests, private people who can marry and have children. There are even female priests. The priests are supported by the Miko, young ladies in white kimonos. They must be unmarried, and are often the preists daughters. Also, in contrast to the Western religions, there are no absolutes, although there is a goddess, Amaterasu Omikami, the Sun goddess. An absolute is an object of worship that is always present, such as a God. But, a certain kind of weather is not an absolute, because the weather can change at any moment. Shinto is a very optimistic faith. It is thought by its followers that allShow MoreRelatedEssay on Shintoism: Strengths and Weaknesses1117 Words   |  5 PagesThe Japanese culture has been greatly influenced by its religions, and one of the most influential religions has been Shintoism. Shintoism has been dated back to 500BC, when the descendants of the sun goddess, Amaterasu-OmiKami, worshiped the gods and goddesses of Japan. Shinto means way of the gods and that represents what people who practice Shintoism believe in. Shintoism is a religion based on Japanese mythology, which is centered on a male god, Izanagi, and a female goddess, Izanami. 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Telecommunication Manufacturing Industry †Free Samples to Students

Question: Discuss about the Telecommunication Manufacturing Industry. Answer: Introduction E-business or e-commerce refers to the process of utilizing the technology of Internet and related technologies for transforming every process of business and further enable every aspect of the value chain of the organization from serving, retaining and acquiring customers for interacting with partners, employees and the world eventually. E-business can be very safely denoted as a very crucial but small aspect in the overall architecture of business. There are two fundamental kinds of businesses that are conducted over the platform of Internet. E-business can be regarded as the technology which helps in improving the processes of businesses. It includes management of the internal business processes like the goods and services supply, human resource, administrative and financial systems along with the management of external processes like the customer relationships, marketing and sales, etc. before making an approach to conduct business on the online or Internet platform, it is very important to have a business strategy (Adebanjo, et al., 2016). A business strategy can be referred to a broad based formula regarding what extent the competitiveness of a business is going to be effective. The goals, plans and policies that are needed to be carried out in an e-business is required to be carried out. The strategy of e-business would include the plans regarding allocation of resources, forecasting, core competency, analysis of the company, overall planning of the business and environmental analysis. The e-business strategy can be also considered as a pure play, customized plan for any physical business that exists which is now considering selling over the Internet (Agudo-Peregrina, Hernndez-Garca Acquila-Natale, 2016). The e-business that I would like to develop is regarding a sporting goods and clothing company which would be named a Marky Gs. The company would be based in Australia and would be proving its products and services to all across the continent. Due to the expansion in the sports industry, the demand for the sporting goods and clothing has increased at a tremendous rate in the past years (Yang, et al., 2017). Moreover, the scarcities of amount of time that generally people of the advanced era have facilitated the need and demand for online platform for business. This has been easing out the time management for the sports persons as well as the authorities conducting sports events and training as they get the delivery of the products without spending much of their time in searching for the best sports stores that would provide the goods and clothing according to their requirements (Andam, 2014). Australia has witnessed a number of international events of sports. It has also been the land where many entrants have established their business base in the fashion sector. However, sportswear and products is one such area where the availability of online delivery services is still lagging. The Australian market provides broad opportunities for the e-business of sporting goods and clothing to usher. Marky Gs would sell the sports clothing and other products from all the leading global players like Adidas, Nike, etc. The e-business platform would provide Marky Gs with much required integrated digital strategy, store operations, in-store visual merchandising, enhanced management of customer service and operations of the store (Barreira, et al., 2016). As an entrepreneur, the analysis of the Australian market is conducted. The e-business of platform of the sporting clothing and goods is expected to grow at 3 percent annually. The products that Marky Gs would provide to its customers would include various types of clothing that sports persons and other active people generally need such as support compression top, customized sports t-shirts for various events, tracksuits, caps and gears, piping training bibs, wrist bands, headbands, gloves for different requirements in various sports, uniform playing kit, sports jackets, jerseys, sports swim wear. Swimming glasses, sports inner wear, etc. (Da Costa, 2016). The other goods and products that the company would provide to its customers online would also include the equipments that are used in various sports and games. Marky Gs would also provide customized goods and clothing for any particular events in bulk to its clients and customers. The goals of business of Marky Gs would be: To become the global leader in the e-commerce industry dealing with the sporting clothing and products. It can be achieved by having a in-depth comprehension of the wants and needs of the customers and consumers. The company has to have a multi brand strategy to be the global leader in the e-commerce industry. To give the best performance in the operation and finances. This would be achieved b creating very flexible supply chain. To deliver the profitable share growth in the market and become the leading organization in respect to sales in the sporting clothing and goods industry. This would be achieved by delivering a very sustainable and healthy growth along with reaping a great return on investment. The e-commerce strategies that would be required to be implemented in achieving these e-business goals would be multi-facet. The business goal of being the best leader in the international market of sporting clothing and goods industry would require integrating innovation in the products, processes and services. Marky G needs to address all the areas of the sports industry for generating new factors of innovation and valuable improvements in the products. The e-business strategy for Marky Gs would also include the inclusion of a wide variety of products to a broad spectrum of the consumers (Hiles Hon, 2016). The strategies for the e-business would include the plan for creating an environment of work which encourages teamwork, innovation and achievement by building very strong leadership and engagement of employees (Wymer Regan, 2013). It would also include the plan of improving and developing the various systems and processes for enabling the faster and more effective production of the goods. In order to deliver highly profitable share growth in the market and becoming leading organization regarding sales in the industry, Marky Gs needs to strategize the display of the wide range of products and goods of sports through the centers of brands. This would also include developing very profitable channels for distribution. Further strategies regarding becoming the top sports e-retailer would include the provision of a clearance channel via factory outlets. A very prominent strategy of e-commerce operation would also include learning from won experience of e-business which would help in improving the sales along with enhancing and innovating the strategies. The strategies of Marky Gs regarding e-commerce operations for achieving the above goals would also include plans for ensuring the expansion of market and opportunities in the categories of the brands. This will be materialized buy catering a constant flow of innovative, inspiring and creative products (Kaur, 2017). By expanding the e0commerce activities in the emerging areas of the Australia and by targeting the games like basket ball and running will provide much growth opportunities for the company. Expansion of the latest fashionable products in the clothing of sports would enhance the business of Marky Gs which would help the company in achieving its goals. Strategies of Marky Gs for achieving its e-business goals would include the objective of achieving sustainable and qualitative growth by building the desirable brands in the perception of both the consumers and customers. This can also be materialized by the company by establishing enhancement in the consistency and speed in reaching out to the customers. The strategies would also involve presentation of various products and clothing form renowned brands in a very consistent way in regards to pricing and variety. In order to achieve the goals and objective of Marky Gs would include ensuring the competitiveness of the cost which denotes t o the fact of lowering of the costs of manufacturing and the costs spend on the demand and supply chain of the company. It also would include the selling the price of the products for attracting more customers (Kim, et al., 2015). Reduction of the supply chain and product costs by increasing the efficiency and level of the production machinery in the process of manufacturing would also help the company in achieving its goals. Effective use of most of the cost effective and high quality materials will also help the company in its internal business processes which will lead to company to achieve its organizational goals. The e-business strategies of Marky Gs can be determined on the basis of the SWOT analysis of the company(Kollmann, Lomberg Peschl, 2016). SWOT analysis Potential to create heritage and legacy: The Company, through its innovative use of platform of Internet in providing sporting goods and clothing in Australia, has the potential to set a heritage and legacy in the sports industry. It can outshine the performance and demand of the traditional sports stores and other competitors in the Australian market. Distribution network: By making and generating large number of sales to various customers and clients, Marky Gs has a very well developed distribution systems for the sporting goods and clothing products that are available through various channels . Diversified portfolio: Marky Gs has multiple portfolios of products with different range of clothing, accessories and footwear of various brands both of mid range segment and premium segment (Lai Luo, 2016). Collaborations and memberships: Building string associations and relationship within the section of sustainability will provide the company an edge of over its competitors even after being a new company in the market (Xu, et al., 2016). Developing a brand by creating touch points with various communities: The potential to have endorsements by celebrities and sponsoring big sports events and organizations will provide increased awareness of Marky Gs in the targeted base of customers of the Australian market. Fresher in the market: The fact that Marky Gs is a fresher to the market both in terms of its service and location cannot be denied. The company has a long way to go in regards to gaining experience of the market. Its needs to have complete knowledge regarding the ever- altering aspects of the market (Lee, 2013). Fluctuations in the range of prices: Being new to the Australian market, it is evident that the prices of the sporting clothing and goods will vary from season to season. This would lead to minor setbacks in the carrying out the pricing strategies of the company. Opportunities of Marly Gs Changing lifestyle: Along with the saturation in the economies, the altering p[references and tastes, changing lifestyle and educations of the Australian economy, there is an increasing rate in the demand of the premium services and goods. 2)Development of market: Entering into the Australian market along with other untapped market is the only way for being successful in the future as the other economies have too much of competition (Leung, et al., 2016). Product line expansion: Expanding the product line of Marky Gs will result in a fresh set of opportunities. On the other hand, it can also pave ways for differentiating itself from other competitors. Backward integration: This is will prove to be smart technology as it will help the company in securing the integration of operational strategies with the marketing team in order to have efficient work in the open e-system. Increasing demand for online platforms of shopping: If we happen to consider the Australian market, the growth rate of demand of premium sports products is very high. This provides us with the future opportunities of business and market size that is constantly increasing in the Australian economy (Xue, Li Pei, 2016). Threats of Marky Gs Supplier Dominancy: Due to the huge outsourcing of the products of the suppliers, more bargaining power is vested on the suppliers that Marky Gs which the possible threat is. Competition: Though Marky Gs is a innovative platform for providing sporting goods and clothing online to its customers, the competition from the already established brands is a constant threat to the company. Regulations of the government: The import regulations, tariffs and duty imposed by the governments of different countries form which the suppliers are operating form have a critical role in the pricing strategies of the company (Lu Zhang, 2002). The business model of the Marky Gs denotes to the structural layout which would depict the company regarding the central transactions with all the external constituents in regards to the products and factor markets. It has been handed over to the cutting edge of the management of strategies of Marky Gs. This provides new possibility figure through fast advances regarding supply chain and other operation of the company. Integrated in the concept of the e-business, the strategies inculcated by Marky Gs describe the ways in which the concepts and operations of business will be implemented (Mali?, Makitan Petrov, 2016). The value proposition of Marky Gs denotes that the company will give to its clients and customers along with to its associations. Marky Gs will be able to offer better value to the customers than its competitors through building effective business models and strategies so that the buyers and the customers of the products provided by Marky Gs will benefit the most with it s sports products and clothing. The strategies of Marky Gs would include the value proposition regarding reduced price, pace of the assistance and delivery, convenience or improved services like the 1 click checkout. It would also include the sporting products which lead to increased productivity and efficiency. The access to a very huge and available inventory which presents various options for the customers is also included in the strategies regarding creation of value (Wymer Regan, 2013). Porters Five Forces Analysis of Marky Gs There are various external factors which determine the intensities or strengths of forces that impact Marky Gs. These are described as follows: Competitive Rivalry: Competition will determine the way in which Marky Gs will maintain its share of the market in e-business of sporting goods and clothing. The factors such as low growth rate of the market, moderate number of companies and high aggressiveness of the companies. Bargaining power of the buyers or customers of Marky Gs: The customers of Marky Gs have direct impact on the performance of business. The external factors that contribute to the moderate power of bargaining of the customers include the low costs of switching, small size of the buyers and moderate availability of substitute (Mazzarol, 2015). Bargaining power of the suppliers of Marky Gs: Suppliers have effects on the business of Marky Gs through the availability of goods. This factor handles the influence of the suppliers on the environment of Marky Gs. In the case of Marky Gs, the external factors that lead to the weakening of the suppliers bargaining power are overall high supply,moderate size of the individual suppliers and large suppliers population. The substitutes pose considerable threat against the performance of Marky Gs to be a leading player in the global market of sporting goods and clothing. This element identifies the force of substitution on the environment of industry and e-business. The aspects that are included in the external factors which maintain the moderate threat of substitution against Marky Gs include the moderate substitutes availability, moderate performance per substitutes price and low costs of switching (Monteiro, Swatman Tavares, 2013). New companies or new entrants can derail or affect the industry environment of Marky Gs. This aspect denotes to the extent of influence of the new entrants on Marky Gs in the sporting goods and clothing market of Australia. The factors that are included in the weak threat of new entrants against Marky Gs are high brand development costs high economies of scale, moderate costs regarding doing business (Wang, Chaudhry Da Xu, 2016). Marketing and Advertising Strategy The marketing and advertising strategy for the e-Business of Marky Gs including the proper setting of the e-Commerce website. Designing high quality website with original content will lead to setting up the success in the business as it will suit with the demands and requirements of the customers. This will also facilitate the interaction of the customers with us in regards to any service including purchasing. The strategies of advertising and marketing of Marly Gs would also include social media marketing which would allow us to communicate with the customers in the sports industry and market our products and services in a personal way (Saba, Rolandi Pilloni, 2017). Utilization of the social media can be done for generating the interaction and engagement of the customers, boosting of the traffic to the website of Marly Gs and eventually developing a huge base of the customers in the market. Making use of various platforms of social media also would carry a rich and effective presen ce for Marky Gs which will diversify the efforts, abilities of the company and will eventually assist in catering to the needs and wants of the customers and client in a way that enhances the growth of the business with advancement of time. The cost benefit analysis of Marky Gs will provide the comprehension regarding the feasibility of the e-business operations. The costs associated with technology and further, development in the technology will be structured (Skrabniou, 2016). The costs associated with consultancy assistance and support would require the involvement of a number of programmers that will be able to interpret the functional needs of the website of the company. It is to be noted that during the technological development of the website of Marky Gs , allowing the admin staff for regulating the pilot system of the website on a daily basis as training initiative has to be conducted (Srivastava, 2016). The running costs including the maintenance and web server costs are to be regulated. The running costs for the change of process have also to be taken into consideration. This will result in improved flow if cash and increased revenue. The non-financial benefits of the process would include the enhanced communication between the clients, customers and Marly Gs, increased transparency in operation, exposure of the company to new opportunities and wider considerations regarding business. (Srivastava Panigrahi, 2016) Conclusion: The assignment illustrated the significance of advancement of business operations through the platform of technology in the form of e-business. The services and products that would be provided in a hypothetical e-business company are discussed. The strategies that are required to b e integrated in ecommerce are illustrated. The description of the external environment through SWOT analysis and value proposition is elaborated in terms of the company. The description of the strategies regarding marketing and advertisement for the e-Business company are also discussed in brief. References Adebanjo, D., Tickle, M., Lin, Y. and Bourlakis, M., 2016, September. E-business capabilities in developed and developing countries: Different or the same?. InManagement of Innovation and Technology (ICMIT), 2016 IEEE International Conference on(pp. 19-24). IEEE. Agudo-Peregrina, .F., Hernndez-Garca, . and Acquila-Natale, E., 2016. The Effect of Income Level on E-Commerce Adoption: A Multigroup Analysis. InEncyclopedia of E-Commerce Development, Implementation, and Management(pp. 2239-2255). IGI Global. Andam, Z.R., 2014. e-Commerce and e-Business. Barreira, J., Martins, J., Gonalves, R., Branco, F. and Cota, M.P., 2016, October. Analysis, Specification and Design of an e-Commerce Platform That Supports Live Product Customization. InInternational Conference on Software Process Improvement(pp. 267-274). Springer International Publishing. Da Costa, E., 2016.Global e-commerce strategies for small businesses. Mit Press. Hiles, A. and Hon, F.B.C.I., 2016.E-Business Service Level Agreements: Strategies for Service Providers, E-Commerce and Outsourcing. 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